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Former Boise State wrestler finds big time success helping entrepreneurs make millions

Russell Brunson is an entrepreneur and the co-founder of Click Funnels, a $100 million company based right here in the Treasure Valley.

Have you heard of Russell Brunson? He's a former Boise State wrestler, an author, entrepreneur, and the creator of a $100 million dollar company based right here in the Treasure Valley. Brunson is the co-founder of Click Funnels, and he has helped make thousands of people millionaires. He has over half a million followers on Instagram, and even more on Facebook. He says he's been blown away by the recent growth on Instagram.

"I was at an event and someone took my phone and signed me up for Instagram then handed it back to me, and I didn't know what to do with it. It sat there for two or three years, and really it's in the last 12 to18 months everything is starting to shift there, more people are moving from Facebook to Instagram," said Brunson

Brunson, 38 started his career when he was a student-athlete at Boise State University. He was on the wrestling team, and he had big dreams, even then.

"I started my business while I was in school at Boise State, I was wrestling. We'd go on these long road trips, and I'd be listening on my headphones to all these people talking about making money on the internet, and I was trying to learn what was happening. While I was a senior, I started launching a couple of businesses and started making a bit of money," said Brunson.

So what does he do? Brunson says he helps entrepreneurs find success, and make more money.

"We started doing events teaching entrepreneurs, then I wrote books to help entrepreneurs, and then five years ago we created software called Click Funnels that makes it easy for entrepreneurs to sell their stuff online," he said. "That's really when things started blowing up. The first year, we didn't know what to expect. We were hoping to get a couple thousand members, and we got ten thousand. Then it grew to thirty thousand in year two, and then fifty thousand. We just recently surpassed ninety thousand members, and it's our 5th birthday."

Click Funnels customers are from all over the world, he says people in Boise seem to just be finding out about this local company. So what is Click Funnels? We asked him to explain how it all works.

"It's just a simpler way to sell something online. On traditional websites, there are links to send people everywhere, whereas the funnel focuses on getting someone's attention, and what's the one thing I want you to do on this page. Maybe I want you to give me your email address, or look at this product. We educate them, we give them the software, and then they can log in and do it themselves. You click a button, you build a whole funnel and then you put your logo in. You add your video and you move things around, and really quickly you build your own online presence. Click funnels makes doing the work really simple," said Brunson

Brunson speaks at major entrepreneurial events all over the country, and the world.

"We come in and teach them, here's how you do funnels," said Brunson
Click Funnels is growing at a record pace. The biggest challenge Brunson and his team has right now is dealing with all that growth. They have plans to expand even more.

Brunson has 340 employees, fifty of which are in Boise. Click Funnels also offices in Atlanta and Grand Rapids, MI. Many of his employees work from home.



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