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'Call of Duty' game sells $310M in 24 hours

Associated Press

Posted on November 12, 2009 at 4:42 PM

SANTA MONICA, Calif., (AP) — Activision Blizzard estimates that it sold about 4.7 million copies of its "Call of Duty: Modern Warfare 2" game worth $310 million in the first 24 hours in North America and the United Kingdom, making it the biggest-selling launch in the history of entertainment.

The video game went on sale all over the world on Tuesday. The $310 million represents sales only in North America and Britain, Santa Monica, Calif. Activision Blizzard Inc. says. It didn't provide a figure for worldwide sales.

The latest installment in the "Call of Duty" action franchise was expected to at least match last year's "Grand Theft Auto IV," which was the most successful video game release in history and at the time may have been the top entertainment launch ever.

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