BOISE -- Micron's Mark Durcan gave his first public talk Tuesday since his appointment to chief executive officer. He spoke before the City Club of Boise during a luncheon at the Grove Hotel in downtown Boise.
Eight months ago, Durcan thought it would actually be his last week at Micron. He announced plans to retire in January but when former CEO Steve Appleton died suddenly in a plane crash, Durcan's plans changed. Instead of retiring, he took over as CEO.
"I knew that the board would support me and that we could continue moving forward in a productive way without missing a beat," said Durcan.
Today, Durcan says all his focus is on moving Micron forward.
"I will say that the landscape now is different than the landscape used to be," said Durcan. "So obviously, I will make different decisions going forward than we have always made in the past because we are dealing with different circumstances."
With smart phones and tablets, technology and data constantly surrounds us, and Durcan says the company needs to capitalize on that.
"More and more people need that data quickly, so more and more of that data in solid state memory as opposed to spinning media, and that creates a great opportunity for a company like Micron also," said Durcan.
Micron is one of the leading semiconductor companies, developing DRAM, NAND and NOR Flash memory products. The company's chips are used in computers, mobile devices, servers and the automobile industry.
Durcan says while the company will continue to be a leader in those areas, Micron is also going to focus on adding extra value to its products through adding software and firmware to make a complete memory solution.
"We develop the core competencies and capabilities to deliver system level functionality to our customers as well," said Durcan.
One of the Micron's newest innovations is a hybrid memory cube. It combines fast logic process technology with Micron's DRAM design to create high speed processing and lots of memory storage.
At Tuesday's talk, Durcan made it clear, he has a big vision but a very clear bottom line.
"We have to provide a more cost effective or a solution that delivers more value," said Durcan.
KTVB's Dee Sarton had the opportunity to sit down and do a one-on-one interview with Mark Durcan. It will air at 9 a.m. Sunday on "Viewpoint" on Channel 7.