Maggie O'Mara: Behind the Scenes

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KISS FM DJ Keke Luv is back at it again... this time, 8 DAYS ON AIR!

by Maggie O'Mara

Bio | Email | Follow: @maggiektvb7


Posted on April 8, 2010 at 3:48 AM

Updated Wednesday, Oct 30 at 2:47 AM

Imagine going 8 days without sleep?  Well, popular KISS FM D-J Keke Luv is about to try that - he starts today! He's doing it to call attention to child abuse prevention in Idaho. This is Keke's third year pulling off an amazing stunt for a good cause.

You may recall, two years ago, he stayed awake and on air for 7 DAYS straight.


Last year, he ran 7 MARATHONS in 7 days.

Oh, yes he did! 

This year - his plan is to broadcast on KISS FM for 7 days straight, and even go an 8th DAY without sleep for young Robert Manwill. Who can forget that heartbreaking story? Sadly, 8-year-old Manwill went missing over the summer. Thousands of people in our community searched for him. He was later found dead in a local canal. Investigators say he was beaten to death. His mother and her boyfriend are now charged with murder. 

Robert Manwill

That means - he'll go 192 consecutive hours - 8 days without sleep! It starts today, and he won't  wrap up until April 16th. That's NEXT Friday, people.  His medical condition will be continually monitored by professionals to make sure that it's a safe and successful campaign.

"The biggest motivation that keeps me going is the love and amazing support from our Kiss listeners. They want the same thing I do, for child abuse to stop! All we ask is that you make a note this week to listen to the incredible stories and how we together can make a difference…tune in longer, log on often, and give me the encouragement for the energy this body will need to complete this important community effort. IT SHOULDN'T HURT TO BE A CHILD." Keke Luv 

His boss is 100% behind Keke! 

"With the tragic child abuse stories we have followed in the Treasure Valley over the past year, 103.3 Kiss FM's Live for 175 is more important now than ever. Assaults on kids' ages one through nine is the second cause of death here in Idaho. If we can use the significant power of 103.3 KISS FM to prevent one senseless act, this will all be worthwhile. In 2008, about five days into Live for 175, we were very close to taking Keke off the air. He was so disoriented that I was very scared for him and once I told him that, he just got this amazing energy that carried him all the way to the end." Kevin Godwin, Senior VP of Peak Broadcasting, Boise

This year, each morning blue colored "Child Abuse Awareness Wristbands" will be distributed throughout the Treasure Valley at various Dutch Brothers Coffee locations. Listeners will be able to listen, and even watch Keke broadcast live on his webcam! You can get interactive, and chat with him online at