MERIDIAN - For the past four years, two Meridian moms have been dedicated to saving young lives. They were brought together through tragedy when 16-year-old Bobby Rogers and 17-year-old Tiffany Walters were killed in a car accident near Table Rock back in 2012.
Neither teen was wearing a seat belt.
"They all made mistakes that night," said Beverly Wise, Tiffany's mom. "My daughter was the driver which has always been hard because ultimately it was her responsibility to make sure everyone in that car was secure and safe."
It was a heartbreaking loss that has bonded Beverly and Sheri Rogers for life.
"You don't want to endure it with someone because you don't want to wish it on someone else," Beverly said. "But having someone else to go through it with you that understands everything you are going through has been an absolutely incredible thing to have."
Right after the accident, Sheri started Buckle Up for Bobby, an outreach program for teenagers that stresses the importance of buckling up. Beverly has been right by her side.
It's a non-profit honoring their children - and the message is clear.
"We've talked to the schools, we've talked to these kids, and the message that we've tried to share is you need to make healthy choices, you need to buckle up," Sheri said. "It can happen to you."
Buckle Up for Bobby
They partnered with the Idaho Office of Highway Safety, state and local law enforcement, and the Mayor's Youth Advisory Council in Meridian.
"We've gone to multiple high schools and middle schools," said Sheri. "We estimate we've talked to 70,000 students across the state of Idaho."
On Saturday at Tully Park, hundreds took part in the 3rd annual Buckle Up for Bobby family fun walk and run. Bobby played baseball at the park, and there's even a plaque dedicated to him there. Treasure Valley families who have lost children came together gathered to remember their loved ones.
Thanks to sponsors and donors, 10 $1,000 scholarships were also awarded in honor of Bobby and Tiffany.
Then came the most powerful and emotional moment - the release of balloons for those who have died.
This year, it's even more bittersweet for Sheri and Beverly. In August, they say they will be closing Buckle Up for Bobby.
"It's time to find that place in the world again, as hard as that is, and I know this has made an impact," said Beverly.
These moms have truly made a difference. In the last four years, Buckle Up for Bobby has awarded $25,000 in memorial scholarships. There is one last chance to apply for the final round of scholarship money. The deadline is July 31. For more information, click here.